The search for new dealers is a difficult task, because there are nuances. The problem is that there are two types of dealers. The first type is monetarists. The essence of this type is in the formula “money – goods – money.” They have money, they invest it in goods in order to sell it to earn more money. Money is their main resource to which they seek the best use.
The second type is sellers. The essence of this type lies in the scheme “sales – goods – sales.” They differ from the first type in that, first of all, they invest not their money, but their ability to sell. Ability to sell their basic competence and the main resource to which they are looking for the best application. In fact, having become dealers, they monetize their selling skills. Continue reading
In fact, now it’s not the post-industrial world, but a different one. It can be called in different ways: pseudo-post-industrial, near-post-industrial, sub-post-industrial, semi-post-industrial. In fact, the industrial, or even more precisely, the agrarian-industrial format puts on the mask of post-industrialism. They are trying to pull some elements on the industrial formation and pass it off as a postindustrial one.
All this is logical and simply cannot be otherwise. The bottom line is that most of the people are pumped with ideas that underlie the agrarian or industrial formation, and some also with the idea that underlies the pre-agrarian formation. Continue reading
In another case, sales are simply impossible, because these same people will not have the slightest reason to buy any goods or services and spend their money on it, and when there is no reason, then there is no motivation to do it. The idea is important not only for the businessman, but also for the manufacturer. She for him is a way to get new customers for their products. However, the consumer is not in trouble, he also benefits from what allows him to implement the idea.
Without implanted ideas, he would sit at home, and so the consumer goes to the cinema, bars, restaurants, bowling, a disco, buys goods and services that were once ideas too, and now they have become a place where people communicate, where they make their life more beautiful, and some even find their soul mates there. Continue reading