The first event consists in a detailed description of the product and highlighting its characteristics. This event is necessary because usually the goods are considered on the one hand, from the seller’s needs, from the seller’s point of view. If the seller loves red, then he will focus on it. If he loves fashion, then on this. But, as it is not surprising, what the seller needs is not always necessary for the buyer.
Therefore, it is not always the buyer who buys what the seller offers him, but only if he is the same as the seller and he needs the same as the seller. Accordingly, you need to describe the product in as much detail as possible in order to highlight its other characteristics. As long as you describe the product, you will have many interesting ideas on how to attract new customers. Continue reading
An idea formed at 0.1% is not an idea, but just an idea that no one is interested in. Why is nobody interested in thoughts? Thought is not able to create a need. She can only create a like-minded person. She does not create a client for a startup, so there is no demand for a startup product. Promoting a thought is about how to sell only one button from it under the guise of a smartphone, or to sell one wheel from it under the guise of a car. Only a 100% formed idea can create a client. An investor or partner never invests in thought, because he knows that he will then have to bring it to the idea. Why should an investor do this? Continue reading
A creative economy is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be an elite, which is its basis. So far, this elite does not have a common collective name, because it did not feel like a single whole, but over time this elite will necessarily receive a self-name. Processes in this direction are already underway.
One option, as the elite of the creative economy can call itself, is the creative class. This name is not accidental, because it reflects the essence, indicating that people belong to the creators of the creative. Through this name, one can reflect the fact that this layer of people is better than others able to create truly new ideas. Continue reading