Active marketing for an effective business
Active marketing is attack marketing. However, such marketing is very rare, because today's world is characterized by great passivity and passive marketing. The vast majority of companies live in such…

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Save business and customers
Looking into the eyes of reality, you look at the starting point and see how to save the business. Looking at the starting point, you will clearly understand that not…

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Creative Economy Elite
The creative economy elite will be formed sooner or later. When this happens, the new elite will begin to put very serious barriers to entry into their circles and it…

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but there are countries

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The core of the business as its foundation

It is believed that any business is simply the implementation of the “money – product – money” scheme. In fact, this scheme is nothing more than a “business engine”, the core of a business, its prototype, which all businessmen take as a basis. Of course, the scheme is short, concise, reflecting only the main points and each businessman can modify it at his discretion and for his own market.

The core of the business as its foundation

In fact, the “business engine” is just the algorithm by which the businessman’s head works. Continue reading

10 main reasons for low profits

So, we begin to determine the causes of low profits. The first of them is subjective advertising, which is done without relying on the market and needs, but based on the considerations of the specialist who is involved in it. He decides what the advertisement should be. Market and needs analysis, application of technologies – are not supposed. In fact, the specialist makes an advertisement for himself, namely himself, having in mind as the recipient of the advertising message.

Main source of problems
reason for low profits Continue reading

How to get around competitors to earn maximum money

How to get around competitors to earn maximum money? It is generally believed that simply offering the best product or service is enough. As practice shows, this is not enough. It is too little. The bottom line is that a product is a way to realize an idea. And usually that version of the idea that is relevant at the moment is already implemented with the help of some product. You can imagine that there is a computer with a USB port that is already taken.

Insert a USB flash drive into such a computer does not work. Similarly, the consumer has nowhere to “insert” a new product if the idea has already been implemented using another product. A new product may become necessary only if the previous product fails, and this is a very long process, so you will not get around competitors. Therefore, to get around the competition, you need something else. Continue reading

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How to attract new customers
The first event consists in a detailed description of the product and highlighting its characteristics. This event is necessary because usually the goods are considered on the one hand, from…

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Ticket to the post-industrial economy
Several types of economies are known, and one of them is post-industrial. The transition to a postindustrial economy is one of our possible prospects if suitable conditions arise for this.…

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A new way of wealth
In fact, this path of wealth is available to everyone who knows about it. For this reason, in order not to create excessive competition, those who know about him, prefer…

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Creative Economy Elite
The creative economy elite will be formed sooner or later. When this happens, the new elite will begin to put very serious barriers to entry into their circles and it…

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