Creative economy
A creative economy is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be…

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Customer insight
Understanding the client is the key to success in modern conditions. The one who better understands the client can reveal all his needs and satisfy them. This means that spending…

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Improving customer service
I would not want to upset anyone, but as they say from the song you will not erase words. The sad fact is that as a result of communication with…

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environment must ensure

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Whether or not marketing is necessary for the business is up to you

Marketing is generally such an interesting thing that it is not clear when it is and when it is not. Take a business like a car service. A car service has clients, like, in general, any other business. Customers are different. There are completely strangers and such customers are assigned the maximum price. But there are also familiar people who are often offered a lower price by acquaintance. In turn, there are very good friends, friends and relatives.

Such customers are usually offered the lowest price. Continue reading

Attack marketing

It turns out that it is possible to attack effectively only if the uninterrupted production of ammunition is organized. But for ammunition, raw materials are needed, which in marketing are marketing research, analytics, i.e. all the data on the basis of which the creators create them. Creating creativity divorced from life is a big mistake.

Not creating creativity means not attacking the markets. Do not attack the markets – this means not to apply active marketing. Do not apply active marketing <- this means losing, because the application of active marketing requires the market. Attack marketing is not chaotic marketing, but jewelry marketing. With attack marketing, everything should be clear. Continue reading

How can financiers take revenge?

Experts say that Democrats, who could not advance their candidate for the post of US President, are financiers. That means they lost. Financiers are unlikely to give up, will try to take revenge. But high-quality revenge will be achieved only in one case – if they propose a new financial system that meets the post-industrial structure.

The existing format is essentially industrial and cannot satisfy the needs of the post-industrial economy, and money is now generated in it. We can say that the existing financial system does not actually create money, it simply prints bills. Continue reading

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Ticket to the post-industrial economy
Several types of economies are known, and one of them is post-industrial. The transition to a postindustrial economy is one of our possible prospects if suitable conditions arise for this.…

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Whether or not marketing is necessary for the business is up to you
Marketing is generally such an interesting thing that it is not clear when it is and when it is not. Take a business like a car service. A car service…

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Beautiful slogan is the key to success
Yesterday, the authority of the company could be such that it was worth a billion US dollars, and today it can already cost as little as 100 million US dollars.…

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Urgently need customers? There is a recipe!
There are situations when customers are needed quickly, urgently and most importantly - as cheaply as possible, and preferably even free. Such situations at one time or another are faced…

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