How to sell a startup and get rich
You can sell an idea only if you translate it into a project or, in other words, a startup. So the potential buyer will be able to get a visual…

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Small business optimization. What is its essence?
Small business is opened by 2 categories of people. One of them is people who realized in themselves a large amount of excess energy, but in order to minimize risks…

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Active marketing for an effective business
Active marketing is attack marketing. However, such marketing is very rare, because today's world is characterized by great passivity and passive marketing. The vast majority of companies live in such…

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global financial system is that money

The best customer is a loyal customer

The best customer is a loyal customer. It is easiest to find a common language with a loyal customer, because the maximum level of trust is established with him. The level of trust with him is so high that a loyal customer is actually a friend of the company. Accordingly, the formation of customer loyalty is one of the most important activities of any company. Is it easy to get a loyal customer? And it’s easy and difficult at the same time, because in order for the client to become loyal, you need to become the best for him. Continue reading

Beautiful slogan is the key to success

Yesterday, the authority of the company could be such that it was worth a billion US dollars, and today it can already cost as little as 100 million US dollars. They become rich for a very long time, and you can become a beggar in one instant, because the modern world is such that from wealth to poverty is only one step. Moreover, this may be an insignificant step, a very small step.

Yesterday you were rich and happy, and today you are poor, miserable and deep in debt, and only because there is no slogan or it is bad. A bad slogan is automatically a bad brand, and a bad brand is bad sales. A bad slogan is not a sentence, just as a bad brand is not a sentence either. Everything can be fixed, you just need to analyze the slogan and analyze the brand. Continue reading

Improving customer service

I would not want to upset anyone, but as they say from the song you will not erase words. The sad fact is that as a result of communication with fellow marketers, it became clear that the amount of bad news from the market is increasing. The essence of this bad news is that so many markets are falling, their market conditions are deteriorating. This is confirmed by individual marketers and marketing experts, as well as various communities and guilds of marketers.

It could be attributed to marketing hysteria, but it won’t work, because the falling markets and the worsening market conditions are also confirmed by people working in sales. Continue reading

Creative economy
A creative economy is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be…

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Mega-effective business control system
Many businessmen, having discovered a legal entity, begin to believe that they now have their own business. Satisfied, they rub their hands from the understanding that they will now work…

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How to establish export to rich countries
You can earn money only in the West and for this you need the right export strategy, which allows you to understand the market. The West is a surplus place.…

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Attracting startup investment
An idea formed at 0.1% is not an idea, but just an idea that no one is interested in. Why is nobody interested in thoughts? Thought is not able to…

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