The core of the business as its foundation
It is believed that any business is simply the implementation of the “money - product - money” scheme. In fact, this scheme is nothing more than a “business engine”, the…

Continue reading →

Creative Economy Elite
The creative economy elite will be formed sooner or later. When this happens, the new elite will begin to put very serious barriers to entry into their circles and it…

Continue reading →

Internal marketing from professionals
A man is selfish, he always thinks of himself, of his own benefit. He thinks of someone else's benefit only if he is motivated to do so. Such, however, is…

Continue reading →

goods are not purchased

Proper development of the dealer network

The search for new dealers is a difficult task, because there are nuances. The problem is that there are two types of dealers. The first type is monetarists. The essence of this type is in the formula “money – goods – money.” They have money, they invest it in goods in order to sell it to earn more money. Money is their main resource to which they seek the best use.

The second type is sellers. The essence of this type lies in the scheme “sales – goods – sales.” They differ from the first type in that, first of all, they invest not their money, but their ability to sell. Ability to sell their basic competence and the main resource to which they are looking for the best application. In fact, having become dealers, they monetize their selling skills. Continue reading

How to attract new customers and earn a lot
Customers are our everything. The more customers, the more revenue. The more income, the more expenses you can afford and the stronger the business. Accordingly, in order for more and…

...

The business has stopped. Why?
"Therefore, any business built on the idea of ​​a businessman’s personality sooner or later reaches its limit" But there is one point that imposes restrictions on business growth when it…

...

Next Generation Business
About 200 years ago, industry was a new generation of business that generated fabulous incomes. Now this is far from the case. Take any product, starting from nails, ending with…

...

Best Small Business Development Strategy
Marketing is not only a "lifesaver" at a time when small businesses are in distress, but also a kind of "leaps and bounds" that can significantly accelerate the growth of…

...