idea in whose interests
In another case, sales are simply impossible, because these same people will not have the slightest reason to buy any goods or services and spend their money on it, and when there is no reason, then there is no motivation to do it. The idea is important not only for the businessman, but also for the manufacturer. She for him is a way to get new customers for their products. However, the consumer is not in trouble, he also benefits from what allows him to implement the idea.
Without implanted ideas, he would sit at home, and so the consumer goes to the cinema, bars, restaurants, bowling, a disco, buys goods and services that were once ideas too, and now they have become a place where people communicate, where they make their life more beautiful, and some even find their soul mates there. Continue reading
Small business is opened by 2 categories of people. One of them is people who realized in themselves a large amount of excess energy, but in order to minimize risks or in connection with a small starting capital, they decided to start from small with the prospect of business growth to medium or large. The second category is people who realized that they have a small surplus of energy and that medium or large business they simply cannot pull on the basis of this amount of surplus energy.
In any case, a business, including a small one, is always opened in order to turn the surplus of its personal energy into money, because the business itself is a machine for converting human energy into money. A small business starts, as a rule, spontaneously, because there is not enough knowledge and experience. Continue reading