The core of the business as its foundation
It is believed that any business is simply the implementation of the “money - product - money” scheme. In fact, this scheme is nothing more than a “business engine”, the…

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Creative economy
A creative economy is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be…

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Customer retention strategy is profitable
Keeping customers is profitable. On the one hand, it’s 10 times cheaper than creating new ones, and on the other hand, you can retain a dozen customers for the amount…

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startup is not developing

Attracting startup investment

An idea formed at 0.1% is not an idea, but just an idea that no one is interested in. Why is nobody interested in thoughts? Thought is not able to create a need. She can only create a like-minded person. She does not create a client for a startup, so there is no demand for a startup product. Promoting a thought is about how to sell only one button from it under the guise of a smartphone, or to sell one wheel from it under the guise of a car. Only a 100% formed idea can create a client. An investor or partner never invests in thought, because he knows that he will then have to bring it to the idea. Why should an investor do this? Continue reading

Best Small Business Development Strategy
Marketing is not only a "lifesaver" at a time when small businesses are in distress, but also a kind of "leaps and bounds" that can significantly accelerate the growth of…

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Customer insight
Understanding the client is the key to success in modern conditions. The one who better understands the client can reveal all his needs and satisfy them. This means that spending…

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A new way of wealth
In fact, this path of wealth is available to everyone who knows about it. For this reason, in order not to create excessive competition, those who know about him, prefer…

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Customer insight
Understanding the client is the key to success in modern conditions. The one who better understands the client can reveal all his needs and satisfy them. This means that spending…

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